Genomic technologies can be applied in all phases of the drug development process. In the last of a three-part video series, Patrick Hurban, Ph.D., senior director and global head, Genomic Development/Esoteric Assays at IQVIA Laboratories, discusses the impact of genomics in drug development – from early research and development and discovery to clinical development. You’ll also learn why the adoption of genomic technologies is important throughout the project lifecycle.
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